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Therapy or Coaching: What Kind of Help Do You Actually Need?

Writer: Dave Flint
Dave Flint
Sep 30
4 min read

Updated: Oct 1

People sometimes contact me already trying to decide which box they fit into. Do I need therapy? Would coaching be better? Is my problem serious enough for counselling?

They are reasonable questions, but choosing the label can get in the way of explaining what is actually happening. I would usually start with: what do you want help with?

You may not have a clear answer to that either. We can begin there.

Two adults seated opposite one another in conversation in a softly lit room.

Therapy and coaching are not two completely separate worlds

There is a popular distinction that says therapy deals with the past while coaching deals with the future. It is tidy. Real people generally aren’t.

You might come to therapy because you want to change something happening now. You may come to coaching wanting to make a decision and discover that an old pattern keeps getting in the way.

A more useful distinction is the purpose of the work. Counselling or psychotherapy can give us room to work with emotional distress, difficult experiences and recurring patterns. Coaching usually centres on an agreed area of change or development, such as a decision, a working relationship or something you want to do differently. There is overlap, but that does not make the services interchangeable.

The focus needs to be clear between you and the practitioner, and within what they are qualified and competent to offer.

Start with the problem rather than the service

Suppose you say, “I’ve lost confidence.” That could mean something happened at work and you no longer trust your judgement. A relationship may have ended and knocked you sideways. Or you know what you want professionally but keep avoiding the next step.

Those situations may need quite different conversations. “Confidence” tells us something, but I would want to know what has changed and where you notice it.

The same applies to “I’m stuck” or “I need to sort myself out”. They are starting points, not explanations.

Therapy can be practical

Some people avoid therapy because they imagine it means spending months discussing childhood while somebody asks how everything makes them feel. Exploring earlier experiences can matter, but therapy can also be very focused on what is happening now.

If you keep agreeing to things and then resenting them, we might look at what makes saying no difficult, what you expect will happen if you do, and how you could handle the next request.

Similarly, knowing you want to “communicate better” may not help much when you feel criticised and become angry. Understanding what happens in that moment can give you something more useful to work with.

You may already understand the pattern and be thoroughly fed up with explaining it. Wanting help to do something differently is a reasonable thing to bring to therapy.

Coaching can involve more than goals and accountability

Setting goals, making a plan and being accountable can be useful. Sometimes that is exactly what someone needs.

But if you repeatedly know what you should do and still cannot do it, another action plan may miss the difficulty. Is the goal actually yours? Are you avoiding a decision because of what it could cost you?

A psychologically informed coaching conversation can explore those questions without treating every difficulty as a lack of motivation. It also needs to recognise when what emerges calls for a different kind of support.

What is psychotherapeutic coaching?

In my work, psychotherapeutic coaching brings psychological understanding into focused work on change. We might be looking at confidence, decisions, relationships, pressure or a recurring pattern that is getting in your way.

That means paying attention both to what is happening and to what you want to do about it. The balance will differ from person to person.

We still need to agree what we are working on and whether coaching is appropriate. The overlap with therapy is not a reason to blur that agreement or work beyond the practitioner’s competence.

You do not need to diagnose yourself before asking for help

You do not need a diagnosis or a perfectly articulated goal to contact me. Nor do you need to know whether the problem began in childhood, last year or last Tuesday.

“This keeps happening and I don’t know why” is enough to start with. So is “I know why. I just don’t seem able to change it.”

Part of that first conversation is working out together what kind of help makes sense.

Fit matters more than people sometimes realise

Alongside questions about the approach, there is a fairly basic one: can I actually talk to this person?

Qualifications, experience and competence matter. So does being able to disagree, ask what somebody means or say that something is not helping.

You should not have to produce the “right” emotional response to show you are taking the work seriously. There can be challenge without the sense that somebody has already decided who you are.

Drawing on both, with a clear focus

My training in both psychotherapy and coaching means I can draw on both when it is useful. In coaching, that might mean exploring an emotional pattern that keeps getting in the way. In therapy, it might mean using coaching approaches to turn understanding into practical steps.

We do not have to ignore something useful because it comes from the other approach. But we do need to be clear about what we are doing and why. If what emerges means the work needs to change from coaching to therapy, we would discuss and agree that together.

There are also times when other specialist support would be more appropriate. Recognising that is part of the same skill set.

So which one do you need?

You may not know yet. Start with what is happening, what you have already tried and what you want to be different.

That gives us something to discuss. The choice of therapy or coaching can then follow a clearer understanding of what you need.

At Charles Flint Therapies, counselling, psychotherapy and psychotherapeutic coaching offer different ways of approaching difficulty and change. An initial conversation can help work out what kind of support makes sense — including whether CFT is the right fit at all.

 
 
 

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